| 1 | The knowledge of the learners about the definition of relations with the people and their place in the organizational structure |
| 2 | The meaning of the learners |
| 3 | The concept of communication techniques and communication tools used in relation to people |
| 4 | The knowledge of the learners about the aims pursued in the field of public relations |
| 5 | Comprehension of public relations |
| 6 | The definition and meaning of the learner by the people and groups that constitute the target group |
| 7 | The fact that the student has knowledge about the practices related to the people in crisis periods |